Samsung Introduces AI-Powered Food and Recipe Assistance

Editorial Desk
By Editorial Desk 4 Min Read

Samsung Electronics has unveiled its latest innovation, Samsung Food, a groundbreaking food and recipe platform driven by artificial intelligence (AI).

This cutting-edge platform is set to launch in 104 countries, supporting eight languages, and promises to revolutionize the way users interact with food.

With a staggering collection of over 160,000 recipes, Samsung Food acts as a personalized assistant, helping users discover new culinary delights, create customized meal plans, and conveniently order ingredients online. But it doesn’t stop there.

Samsung Food takes the smart kitchen experience to a whole new level by allowing users to control their cooking appliances, providing step-by-step guided cooking instructions right at their fingertips.

Powered by advanced Food AI technology from Whisk, a smart food platform acquired by Samsung Next in 2019, Samsung Food delivers a highly personalized, all-in-one food experience tailored to the unique needs and lifestyles of its users. By analyzing user preferences and food seasonality, Food AI suggests meals that are sure to satisfy any palate.

Chanwoo Park, the Executive Vice President and Head of the Service Biz Group of the Digital Appliances Business at Samsung Electronics, expressed his excitement about this groundbreaking platform, stating, “Samsung Food is using advanced AI capabilities to deliver a highly personalized, all-in-one food experience that users can control straight from their palms.”

Samsung Food offers an impressive array of features designed to support users throughout the entire meal planning and cooking process. From recipe discovery and personalization to tailored meal planning, connected cooking, and social sharing functions, this platform has it all.

Users can save recipes to their personal digital recipe box, accessing them anytime and anywhere. The app even generates shopping lists based on recipe ingredients, streamlining the grocery shopping experience.

For those with Bespoke Family Hub™ refrigerators, the Samsung Food service provides recipe recommendations based on the ingredients already available in the fridge.

But it doesn’t stop at recipe discovery. Samsung Food allows users to personalize recipes to suit their dietary requirements, whether it’s converting a recipe into a vegan or vegetarian version or adjusting it to incorporate in-stock ingredients.

The app also generates AI-generated meal plans based on user data, dietary preferences, and favorite cuisines, making daily meal planning a breeze.

With connected cooking, users can control their appliances remotely, setting timers, preheating ovens, and sending cook settings directly from their smartphones or tablets. Samsung plans to expand this convenience by integrating various appliances, such as Bespoke induction ranges and microwaves, into the Samsung Food ecosystem by the end of the year.

Social engagement is also a key aspect of Samsung Food, as users can share their favorite dishes with the community, create and publish their own recipes, and follow their favorite food content creators.

Looking ahead, Samsung has exciting plans to integrate Samsung Health with Samsung Food, providing users with suggestions for diet management. By seamlessly syncing information like BMI, body composition, and calorie consumption, users can achieve their health goals and maintain a balanced diet.

In 2024, Vision AI technology will take center stage, allowing Samsung Food to recognize food items and meals photographed through the camera and provide detailed information, including nutrition facts. This groundbreaking feature will recommend the best recipes to use with specific ingredients, save them to the user’s collection, and even add required ingredients to the shopping list, all with just a few taps.

To experience the future of food and download Samsung Food on your smartphone, visit

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